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Disney announces digital summit inspired by Minnie Mouse

by Attractions Magazine Staff

To celebrate National Polka Dot Day on Jan. 22, the annual fan holiday honoring Minnie Mouse, Disney and Create & Cultivate teamed up to announce a special digital summit event.

minnie mouse

Titled “Positively Minnie: The Polka Dot Summit 2.0 – The Digital Edition,” the virtual event will take place on Saturday, Feb. 13 at 9 a.m. PST.

For the second year in a row, and with a full digital refresh, The Polka Dot Summit 2.0 will showcase what it means to be ‘Positively Minnie’ through fun and uplifting programming designed to inspire. Free to the public, attendees will be able to take part in Minnie-inspired workshops and styling sessions, hear a keynote conversation with the participating talent, shop the latest Minnie merchandise and more. Participating talent will be announced at a later date.

“Minnie Mouse is a true global icon who has influenced both the fashion and lifestyle spaces since her debut in 1928,” said Stephanie Young, president of Disney Consumer Products, Games and Publishing. “Her timelessness has allowed her to transcend generations and inspire joy and self-confidence in fans of all ages. She is the perfect inspiration for Create & Cultivate as they aim to inspire the next generation of creators, innovators, and trendsetters.”

Admission to The Polka Dot Summit 2.0 is free, but registration is required via the Create & Cultivate website in order to attend. Registrations are non-transferable and limited to one per attendee; the summit is also limited to individuals 18 and older.

“We are so excited to work with Disney again and reinvent The Polka Dot Summit into a fully digital experience,” said Jaclyn Johnson, CEO and founder of Create & Cultivate. “Minnie Mouse is the ultimate lifestyle muse. For generations she has inspired fans to be bold, embrace their individuality and to have fun. Through this year’s The Polka Dot Summit 2.0, we hope to bring Minnie’s lovable characteristics to life and inspire fans from around the world to live their life to the fullest.”

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