‘Sublime!’ Atlantis Paradise Island to host Barbie-themed summer

Mattel will collaborate with Atlantis to introduce a slate of Barbie-themed experiences at the resort, located in the Bahamas.

“Atlantis is unmatched in offering top-of-the-line experiences, a commitment to consumers and fans that we deeply value at Mattel,” said Julie Freeland, senior director of location-based entertainment at Mattel.

Barbie Bahamas Beach Vacation

Guests will be able to participate in multiple limited-time offerings during the event.

• “Barbie’s Bahamas Beach Vacation – The Immersive Experience” will be a walk through attraction with larger-than-life play sets, photo ops, “real” mermaids, and more.
• Select guest rooms and cabanas will be decked out in Barbie theming.
• Sun & Ice, a café, will transform into “a Barbie culinary adventure” with a special menu and décor. Other activities will include Barbie-focused cooking classes at the resort’s kids club, as well as Barbie movie nights at the pool and in the onsite theater.

Barbie’s Bahamas Beach Vacation: Where Atlantis Dreams Come True will begin Memorial Day Weekend 2024 and continue all summer long.

Barbie Event “Meant to be Enjoyed by All Generations”

The Barbie-filled summer “is meant to be enjoyed by all generations, and will offer a range of accessible experiences,” said Audrey Oswell, president and managing director of Atlantis Paradise Island. “We are a resort that has a long history of delivering unforgettable experiences to our guests and firsts to the Bahamas. Barbie fits that bill.”

Atlantis Paradise Island is comprised of five lodging accommodations, a water park, and a marine habitat. Book a stay at Atlantis Paradise Island here.

More Barbie Attractions

Opening this year in Glendale, Ariz., the new Mattel Adventure Park will include the walk through Barbie Beach House attraction and the Barbie Flying Theater simulator ride.

A few months ago, our reporter visited the 2023 National Barbie Doll Collectors Convention in Orlando, Fla.