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What better way to get pumped up for the day than a roller coaster ride through the city to work. And after a hard day at work, wouldn’t it be great to water slide all the way home? That the premise behind these two ads for Barclaycard in the U.K.
You may have seen the water slide ad, as it was released in 2008. But the roller coaster one was just released. I’ve included a special two-minute version of the water slide ad. You can see some behind the scenes videos on Barclaycard’s Facebook page.
The ads were created by the Bartle Bogle Hegarty ad agency using the same technology that was used to show Spider-Man swinging through the streets in the three Spider-Man movies. They even have a free iPhone app that lets you water slide through a virtual city. A free roller coaster app will be released in May.