The California Space Academy (CalSpace), a unique multi-day “SpaceBase” experience in Lompoc, Calif., is currently being developed by Pale Blue Dot Ventures.
Designed through a partnership between Pale Blue Dot Ventures and Orlando-based experience design firm IDEAS — a brand and experience design company built around the central premise that powerful stories create powerful experiences — the immersive attractions at the all-new space-themed entertainment and education destination will tell inspirational and science-based stories of next-generation space travel.
CalSpace will be located on 82-acres near the Vandenburg Space Force Base launch complex in Santa Barbara County — home to NASA, ULA, SpaceX, and a growing number of private space flight companies. In addition, discussions are underway with a hotel developer to build and operate a 120- to 250-room hotel on the property with theming integral to the park.
IDEAS has a proven history of designing projects that bring the wonders of space and science to the public, including experiences for Kennedy Space Center, NASA, Lockheed-Martin, Northrop Grumman, Airbus, and others. Their team also designed the guest experience for Spaceport America, which recently launched Virgin Galactic’s landmark Unity 22 flight.
“Leading the design of this forward-thinking destination is a passion project for us,” said IDEAS Chief Storytelling Officer Bob Allen. “Along with immersive attractions, our team looks forward to developing innovative STEAM education with Central Coast School Districts, universities, and government agencies like NASA, USAF, and USSF.”
As well as its extensive design experience, IDEAS will also bring attractive IP to California Space Academy. For example, the firm has recently negotiated exclusive rights for Pale Blue Dot Ventures to develop location-based educational content based on the documentary “Woman in Motion,” the life story of “Star Trek” legend Nichelle Nichols and her efforts to recruit minorities into NASA.
“We have every intention of building a national treasure,” said Pale Blue Dot Ventures Founder & CEO Steve Franck. “CalSpace is a completely new kind of destination. It’s not a ‘theme park,’ science center, or space camp. Instead, The California Space Academy will offer an entirely new way to educate, inspire, and entertain.”
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