Warner Bros. Consumer Products (WBCP) and GES, producers of the internationally touring exhibition Harry Potter: The Exhibition, have announced the creation of their newest Harry Potter-themed experience, Christmas in the Wizarding World. Launching fall 2017 in selected shopping venues in America and abroad, Christmas in the Wizarding World is a holiday experience inspired by the Harry Potter film series. WBCP and GES will partner with premier retail developers to bring the experience to major shopping destinations during the holiday season.
“This holiday season, we are excited to introduce new Christmas themed experiences that further extend J.K. Rowling’s Wizarding World into the lifestyle of our fans and consumers,” said Peter van Roden, Senior Vice President, Global Themed Entertainment, Warner Bros. Consumer Products. “Christmas in the Wizarding World will be an all-new touchpoint that celebrates this very special time of the year.”
This fully themed holiday retail experience will be reminiscent of the setting and atmosphere of a wintry Hogsmeade village, complete with a wand shop, ornate window displays and interactive elements. Key features of the experience include:
• Ollivanders, where guests will be able to experience a holiday surprise with the help of the Wandkeeper, amid soaring shelves of hundreds of precariously stacked wand boxes.
• A photo opportunity featuring a number of background options from the Harry Potter films, where guests can purchase a keepsake of their Christmas in the Wizarding World experience.
• Throughout the attraction, animated windows will bring the iconic shops from the films to life.
• A wide selection of authentic Harry Potter merchandise, from house sweaters and robes to confections and plush owls, as well as jewelry and collectibles will be featured in familiar storefronts seen in the films.
“GES is delighted to be a part of creating a new way for fans to experience the world of Harry Potter, this time in a holiday setting,” said Eddie Newquist, chief creative officer of GES. “This one-of-a-kind experience is sure to be a hit with families and friends who are looking for a magical experience this holiday season.”
No dates or locations for the experience have been announced at this time, but due to licensing restrictions it’s unlikely the event will appear in the Central Florida or Southern California markets.
For more Christmas celebrations from the Wizarding World of Harry Potter, watch this video from Universal Studios Japan: