McDonald’s launches Squishmallows Happy Meals

As a holiday gift for Squishmallow fans, limited-time Squishmallows Happy Meals are debuting today at McDonald’s restaurants nationwide.

Squishmallows Happy Meals

McDonald’s Squishmallows Happy Meals include characters like Cam the Cat, Fifi the Fox, and Maui the Pineapple, plus a new Grimace Squishmallow and a surprise mystery character (one toy per meal); while supplies last).

UPDATED 12/27/23: The surprise mystery character is none other than Hamburgler.

Hamburgler Squishmallow
Photo by @WinnerEveryTime

“We’re all about connecting our fans to culture and Squishmallows are some of the hottest toys out there right now,” said Tariq Hassan, McDonald’s USA chief marketing and customer experience officer. “This collaboration welcomes McDonald’s and Squishmallow fans alike to enjoy this one-of-a-kind experience with the first McDonald’s Squishmallows Squad.”

Squishmallows Happy Meals

The twelve characters feature music notes or headphones because each Squishmallow Happy Meal toy has a unique playlist from Universal Music Group that matches their personalities. The playlist can be accessed by scanning the QR code on the Happy Meal box.

Squishmallows Happy Meals

“The Squishmallows Happy Meal has taken the world by storm,” said Gerhard Runken, senior vice president of brand and marketing at Jazwares, Squishmallow’s parent company. “We are excited to bring the program to our millions of fans in the U.S. with fun new ways to collect and connect with the Squishmallows brand.”

McDonald’s Squishmallows Happy Meals include the choice of a hamburger or chicken nuggets served with fries, apple slices, and a drink. Click here for more information.

McDonald’s also recently debuted its adult Happy Meal collaboration with Kerwin Frost, which features McNugget Buddies toys.

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