Comcast has officially launched an early preview of the premium tier of Peacock, NBCUniversal’s new ad-supported subscription streaming service.
The early preview will be followed up by the national launch on July 15, which includes a free tier with more than 7,500 hours of movies and shows that can be accessed across mobile, web, and connected-TV platforms.
Peacock Premium is currently priced at $4.99 per month on all popular connected devices, alongside an ad-free tier for an additional $5.00 per month. All programming on the service is supported by ads, with approximately five minutes of commercials or less per hour, new ad innovations, and launch sponsors.
“Now more than ever there is a need for a free quality streaming service that can provide viewers with both the information they need to stay informed and entertainment they seek to escape the moment,” said Matt Strauss, chairman of Peacock and NBCUniversal Digital Enterprises. “With Peacock, we will deliver many of the best movies and TV shows of our time — as well as timely news and topical programming — and do our part to bring people together through the power of entertainment.”
Over the next few weeks, Xfinity X1 and Flex customers can start streaming just by saying “Peacock” into the Xfinity Voice Remote. Flex costumers can find movies and shows from the service in the “New This Week” and “Free to Me” rows, as well as the “Trending Now on Peacock” row. X1 customers can browse Peacock programming through the X1 guide.
“Offering Peacock Premium at no additional cost, seamlessly integrated on Xfinity X1 and Flex is another example of our commitment to provide more value, content and choice to customers,” said Dana Strong, president of Xfinity Consumer Services at Comcast. “With entertainment hours on our platforms up 24 percent versus last year, we know that our customers will enjoy discovering Peacock and all its great content during this exclusive preview period.”
To learn more about the new streaming service, visit PeacockTV.com.