Earlier today, Universal Parks & Resorts launched their latest app entitled, Universal ScreenPlay. It is an augmented reality experience for guests visiting Universal Parks & Resorts by letting them experience their favorite Universal movies and characters in a new way.
The 9th Annual Celebration Exotic Car Festival is back for 2012 from April 12 through 15. The four day event, which benefits children’s charities, invites participates and spectators to see some of the world’s most exotic cars, sample foods from renowned celebrity chefs, and mingle among Hollywood actors.
The 8th Annual Celebration Exotic Car Festival, benefitting children’s charities, will be held April 9 and 10, 2011. This four-day event, hosted by the Ferrari Club of America, will be bigger and better than ever, with new activities and even more unique, exotic and race cars – as well as famous and movie and television…
Column by Audrey Brown Movies are king when it comes to theme park merchandising, ticket sales and advertising. As early as Aladdin, the Genie was off to Disney World after being freed. Stop for a second and just try to imagine Disney World or Universal Studios without movie tie-ins – it’s impossible. But not so…
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