Wetzel’s Pretzels re-opens flagship store in Downtown Disney District

Wetzel’s Pretzels has returned to the Downtown Disney District at the Disneyland Resort after a lengthy renovation.

The soft-pretzel company celebrated the re-opening with a DJ, a giant pretzel wall game, plenty of festivities for attendees, and of course, their famous pretzels.

This flagship location features a California-inspired design with a modern look. Wetzel’s commissioned two local artists, Trek Thunder Kelly and Dan Medina, to give the store a unique look.

Kelly painted a mural for the store that wraps around the entire interior of the location. The mural features images of Pasadena, Wetzel’s hometown, and 12 hidden pretzels to find.

Medina, known for his bronze sculptures, designed custom door handles that create a pretzel when the doors are closed.

The Downtown Disney District location serves Wetzel’s most popular items, including the company’s full line of pretzels, Wetzel’s Dogs, Bitz, and fresh and frozen lemonade. The pretzels are made from scratch throughout the day, and made the same way since the company’s first location opened 25 years ago.

This is yet another part of the overall transformation for Downtown Disney, which recently opened Napolini Pizzeria, a new Neopolitan-style pizza parlor.

To learn more about other food offerings at Downtown Disney, visit Disneyland.com.