Dollywood announces Flower & Food Festival end date, new season pass offer

The inaugural Flower & Food Festival at Dollywood — originally scheduled to run through mid-spring — has received its end date.

Photo by Jeff Cate

The inaugural event will run through Aug. 2, giving guests just over two weeks to enjoy the festival.

“The Flower & Food Festival was originally planned to take place in the spring when the weather was much more favorable to the various types of plants used in our installations,” said Eugene Naughton, vice president of Dollywood Parks Operations. “It is an exciting new event we couldn’t wait to showcase, but the pandemic changed our plans. We still wanted to provide this immersive experience for our guests, so we had to move the festival into the heat of summer. Our teams have really stepped up to the challenge and given visitors an amazing festival to enjoy.”

Park officials have also announced a limited-time, online-only season pass deal. Now through July 19, guests can purchase a two-park super pass online for the price of a Dollywood season pass — $139 plus tax — saving $50 per pass purchased. These passes will offer admission into both Dollywood and Dollywood’s Splash Country through June 15, 2021.

To learn more about Dollywood’s 2020 event season, or to check out the limited-time pass offer, visit


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