Fatburger fast-casual restaurant officially debuted its first location in a theme park when it opened at Six Flags Great Adventure in New Jersey, as the chain continues its eastward expansion.
The original Fatburger – then called “Mr. Fatburger” – opened in Los Angeles, Calif. in 1952, billing itself as “The Last Great Hamburger Stand.”
The franchise expanded across the country and internationally, and its newest location marks the first time the chain has opened in a theme park, fueling up guests with cooked-to-order burgers, fries, and milkshakes.
“We have been exploring opportunities to make this growth move for some time, and are pleased that we are able to make our foray into this space with such a strong partner as Six Flags,” said Jake Berchtold, COO of Fat Brands’ Fast Casual Division. “While there are a number of new attractions at the park this year, we hope our delicious burgers and fries are the first to catch the eye of parkgoers.”
Company founder, Lovie Yancey, believed a big burger topped with everything was “a meal in itself,” and while the franchise states its burgers are thick and juicy, their name comes from the promise that the burgers are “Fresh, authentic, tasty.” Hence, “Fat-burger.”
Choose from two burgers (Original and Impossible burger), two kinds of fries (skinny and chili cheese), and two flavors of milkshakes (vanilla and chocolate).
“At Six Flags Great Adventure, we’re known for our record-breaking rides and innovations. We’re thrilled to elevate our food offerings with the very first theme park Fatburger location, and to bring a taste of Hollywood to our park,” said Six Flags Great Adventure President, John Winkler.
For more information visit Fatburger.com.