Free ‘The Devil Wears Prada 2’ beauty kiosks arrive in Orlando, LA, NYC, and San Francisco
Guests in Orlando and several other major U.S. cities can add a little runway glamour to their movie night this week thanks to a new promotional pop-up inspired by “The Devil Wears Prada 2.”
In celebration of the film’s theatrical debut on May 1, Disney has launched limited-time “In Case of Style Emergency” kiosks at select theaters nationwide, including AMC DINE-IN Disney Springs 24 at Walt Disney World.
From April 27 through May 3, visitors can stop by the kiosks to receive complimentary beauty and styling samples inspired by the film, including aerosol products from the TRESemmé A-List Collection.
These samples would go great with the ‘Devil Wears Prada’ popcorn bucket purse that will be available for purchase.
Orlando guests can find the free kiosk at Disney Springs
For Central Florida locals and vacationers, the Orlando-area kiosk is located inside the West Side lobby of AMC DINE-IN Disney Springs 24.
As seen in the Instagram post below from Orlando-based creator @jeremythetea, who experienced a preview, it is a touchscreen, vending-machine-style kiosk.
Bonus opportunity
Beginning April 30, guests also have a chance to receive a special “golden ticket,” unlocking access to a surprise Glow Up Station for an on-site styling experience before heading into the theater. Disney says up to 32 guests per day across all participating locations will be selected.
Photo from Attractions Magazine staff
Related post: Overlooked things to do at Disney Springs
Additional cities hosting the pop-up kiosks
Los Angeles, San Francisco Bay Area, and New York City locations
- AMC Century City 15
- Regal Irvine Spectrum
- Regal Hacienda Crossings (San Francisco Bay Area)
- Regal Union Square
The limited-time activation continues the growing trend of immersive movie marketing campaigns that blend fashion, beauty, and fan experiences ahead of major theatrical releases.
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