The world’s first Monopoly Steakhouse is now open
Monopoly Steakhouse, the world’s first of its concept, opened on May 8, 2026, in San Pedro Garza García, Mexico, from Timeless Brands.
Forget rolling dice to buy Park Place. Now, you can simply book a reservation to enjoy the spoils of victory. Developed under a strategic licensing agreement between Hasbro and Timeless Brands, brings the world’s favorite board game to life in a setting of “whimsical sophistication.” We just hope they take credit cards, as getting a $200 salary every time you finish a meal seems unlikely.
You just landed on ‘fine dining’
The new establishment, strategically located in Plaza Áuriga (surely a prime piece of magenta property), is an immersive project designed to reflect the distinctive, luxurious aesthetic of the Monopoly universe. Timeless Brands, a leader in location-based entertainment projects, promises that every detail has been crafted to make guests feel like the reigning Mr. Monopoly.
“Monopoly Steakhouse is not just a restaurant; it’s an experience where luxury and nostalgia meet,” said Adrián J. Romero, CEO of Timeless Brands. “We aim to reinterpret the classic steakhouse with a contemporary approach — focused on excellence in food, mixology, and service — within an atmosphere that celebrates the legacy of the world’s most famous board game.”
Stepping off the board: No jail time included
Hasbro sees the steakhouse as a prime example of expanding the brand experience.
“Monopoly is one of the most recognizable and celebrated brands in the world, and Monopoly Steakhouse is a great example of how we’re expanding the experience beyond the board,” said Matt Proulx, senior VP of global experiences, partnerships, and music at Hasbro. “Together with Timeless Brands, we’ve created something that feels both unexpected and instantly familiar — a destination where fans can step into the world of Monopoly, enjoy an exceptional meal, and make lasting memories. It’s imaginative, premium, and perfectly captures the spirit of play that defines Hasbro’s Global Experiences portfolio.”
Courtesy of Timeless Brands
Earlier this month, the themed dining location opened with ten refined entrees, plus signature sides, six delectable desserts, and a list of specialty drinks. The project also includes investment partner REIL.
Monopoly Steakhouse menu
The culinary offerings at the Monopoly Steakhouse are crafted by specialized chefs, with a focus on prime cuts and contemporary international cuisine. A signature bar features exclusive themed cocktails such as “Go Directly To The Bar” or “Baltic Avenue Blunder.”
The location will also feature live music and a retail boutique. If you’ve been looking for that custom-made top hat or perhaps a silver thimble cocktail shaker, this is your Boardwalk opportunity.
Timeless Brands views this opening as a commitment to transforming entertainment across Latin America. Dining in the world of Monopoly offers plenty of excitement for fans of the game.
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