Attractions Magazine was granted the opportunity to explore the Lucas Museum of Narrative Art prior to its official opening. This 300,000-square-foot museum spans more than Lucas’s own works. Join us as we share thoughts, tips, and reflections, and give you a preview of what you can expect during your visit.
Star Wars: The Experience – A Journey Through the Galaxy, is a world premiere exhibition opening at The Franklin Institute on February 13, 2027, as part of the Star Wars 50th anniversary celebration.
National Geographic’s new Museum of Exploration transforms decades of unforgettable stories into an immersive experience designed to spark curiosity and inspire future explorers.
Explore the galaxy without ever leaving Earth with Smithsonian Starstruck: An Immersive Experience, a new virtual reality attraction now open at the Fever Hub in Orlando. This indoor virtual reality activity is 15 minutes from Epic Universe.
From roaring stunt bikes to a vibrating VR jump experience, the new Evel Knievel Experience in Las Vegas transforms one of America’s greatest daredevils into a larger-than-life immersive attraction packed with legendary artifacts, crash stories, and high-adrenaline nostalgia.
The Play District is headed to Pigeon Forge, Tennessee, bringing together NERF Action Xperience, Peppa Pig Playtime and Planet Playskool in a new Hasbro-branded entertainment destination opening in 2027.
For anyone who’s ever dreamed of soaring beside Toothless, this free Philadelphia experience offers the chance to step into Berk, embrace your inner Dragon Rider, and rediscover the courage and wonder that made “How to Train Your Dragon” so unforgettable.
Developed in collaboration with Virtual Worlds, a studio specializing in immersive technology and virtual reality experiences, Machu Picchu: Journey to the Lost City blends historical inspiration with more imaginative elements designed to appeal to guests of all ages.
Historic Philadelphia has a strange side. Located near the Liberty Bell and Independence Hall, Ministry of Awe turns a restored 19th century bank into a six-story immersive attraction packed with surreal art, hidden spaces, live performers, and interactive exhibits that feel worlds away from the city’s colonial landmarks.
Our review covers the new Superman attraction at Warner Bros. Studio Tour Hollywood. Superman Experience: Defenders Unite promises an interactive walkthrough adventure—and mostly delivers.
This new add-on to the Studio Tour features an original storyline that brings guests into a world inspired by James Gunn’s 2025 film “Superman.” Guests begin inside the Fortress of Solitude, as they are recruited by Superman himself to receive incredible abilities to help him with a new threat to Metropolis and the world at large. We were invited out earlier this week to take a sneak peek at the experience and have a chat with Danny Kahn, Vice President and General Manager of Warner Bros. Studio Tour Hollywood, about the addition of the Superman Experience…, and the future of the Studio Tour itself.
