Star Wars Day 2026: the best celebrations across theme parks, food, and merch

Star Wars Day 2026 is here with one of the most expansive May the 4th celebrations yet, with major activations spanning theme parks, limited-time food and merchandise, and high-end collectibles that are already sparking debate among fans.

Star Wars Day food merchandise theme parks events celebrations - photos by Dani Meyering Hasbro and Burger King

Star Wars Day 2026: celebrations and merchandise

From in-park experiences at Walt Disney World and Disneyland to nationwide fast-food tie-ins and premium collectibles, here’s a curated look at the May the 4th Be With You fun.

Gift card sale at Dollar General

Let’s kick off with a May 4, 2026 deal! Disney Gift Cards are 10% off today only at Dollar General! While supplies last – no rain checks.

Theme parks lead with in-person experiences

The most immersive way to celebrate continues to be inside the parks, where Star Wars Day programming provides exclusive food, merchandise, and limited-time entertainment.

At Star Wars: Galaxy’s Edge inside Walt Disney World, fans can expect themed treats, character moments, and in-demand collectables. And Disneyland’s Galaxy’s Edge offers the same specialty eats and Star Wars souvenirs, plus even more characters with the newly expanded timeline, bringing characters from the original Star Wars trilogy.

Beyond the parks, Disney Springs expands the celebration with themed desserts, limited-time chocolate releases, and interactive activations at the LEGO Store, including a complimentary mini-build experience tied to Star Wars Day.

For a full breakdown of what’s happening in the parks, including food, merchandise, and Disney Springs offerings, see our dedicated coverage. Click the box below.

Star Wars Day May the 4th Walt Disney World - photos from Disney Parks

Burger King brings Mando menu

For Star Wars Day fun locally, brands like Burger King are leaning into accessible fandom with themed meals tied to The Mandalorian and Grogu.

Launching for Star Wars Day May 4, 2026, these offerings are designed less as collectibles and more as entry-level fan engagement and social media-friendly packaging moments. Besides having adult-sized Mandalorian and Grogu-themed food items, there are also Burger King kids’ meals with toys for “The Mandalorian and Grogu.”

Burger King Mandalorian and Grogu meals cups and packaging

High-end collectibles spark conversation

One of the most talked-about releases this year is a premium animatronic Grogu from Hasbro, priced at $600 and positioned as a hyper-realistic collectible rather than a traditional toy.

The figure features:

  • 250+ sounds and animations
  • Sensor-based interactivity
  • Motorized articulation and environmental awareness

While it’s undeniably impressive from a technical standpoint, it also raises a broader question: has the Star Wars merchandise ecosystem reached saturation, especially around Grogu?

$600 ultimate grogu toy hasbro - photos from hasbro

As more announcements roll out throughout Star Wars Day, expect additional tie-ins across gaming and limited-time experiences to further expand the footprint of this year’s celebration. We’ll share updates, stay tuned!

Star Wars gaming

Star Wars Day also includes a wide range of video game discounts across console, PC, and mobile platforms, highlighting the scale of the Star Wars beyond the parks.

Major titles like Star Wars Jedi: Survivor, LEGO Star Wars: The Skywalker Saga, and Star Wars Battlefront II are included, with some discounts reaching up to 75% depending on platform. Many of these games reflect themes and settings found inside Star Wars: Galaxy’s Edge, including lightsaber-driven stories, large-scale battles, and starfighter missions, offering another way to engage with familiar environments during Star Wars Day.

Cinemark Giveaway

Cinemark Theaters is hosting a giveaway on their Instagram account today for Star Wars Day. Check it out below.

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